ARK Investment Management continues its divestment from Coinbase with a recent sale valued at $22 million, while simultaneously increasing its investment in Bullish.

In a bold move within the tumultuous cryptocurrency market, ARK Investment Management, led by Cathie Wood, divested $22 million from Coinbase and significantly invested in the lesser-known Bullish, shifting its portfolio amidst market fluctuations and regulatory uncertainties. This strategy not only highlights ARK's aggressive financial tactics but also suggests a deeper play at navigating future crypto market dynamics, potentially setting a new course for investment strategies in the digital finance realm.

Magnus Oliver

February 9, 2026

In a market as volatile as cryptocurrency, investment strategies can often read like tea leaves-cryptic and widely interpretable. ARK Investment Management’s recent maneuvers provide a perfect case study: a significant $22 million divestment from Coinbase paired with a robust injection of funds into Bullish, a lesser-known digital asset platform.

Under the leadership of Cathie Wood, ARK Investment Management wielded its financial might aggressively. The firm offloaded 134,472 shares of Coinbase, distributed among its various ETFs, while concurrently bulking up its stakes in Bullish with a purchase of 393,057 shares valued around $10.7 million. This financial shuffle, outlined in CoinTelegraph's report, raises eyebrows not just for its scale but for its timing and selection.

Let's crunch some numbers and context here. Coinbase, a cornerstone in the crypto exchange sector, saw its shares climb by 13% the day of ARK’s significant sell-off, yet the stock has still plummeted by 26% year-to-date. On the flip side, Bullish hasn't exactly been living up to its name in the performance department-facing a 27% decline this year following a staggering net loss reported in Q4 2025.

So why would ARK choose to retreat from Coinbase, a relatively established player, and double down on Bullish amidst such losses? One might speculate that ARK sees a long-term strategic advantage in Bullish that the market has yet to price in, or perhaps they're diversifying their portfolio against more stable, yet currently underperforming assets like Coinbase which has struggled particularly after the cryptocurrency market’s Q4 pullback last year.

We also shouldn't overlook the broader implications of ARK’s shift. As we’ve analyzed over at Radom, the financial ebbs and flows around crypto exchanges and digital platforms are closely tied to broader economic signals-akin to canaries in the coal mines of digital finance. This move by ARK might hint at anticipatory navigation through the murky waters of regulatory changes or shifts in crypto market dynamics, which we’ve covered extensively in our insights on crypto on- and off-ramping trends.

Investment strategies, particularly in the volatile seas of cryptocurrency, are as much about survival and foresight as they are about growth. Cathie Wood’s ARK, with its latest strategic moves, appears to be playing a complex game of chess, positioning its pieces not just for immediate gains but for a long-term vision that may yet redefine how we view investment in the crypto sector. Whether this gamble pays off or serves as a cautionary tale remains a scene yet to unfold in this high-stakes financial drama.

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